MOBE Matt Lloyd Tips: If you don’t want your emails to end up in the junk or spam folder, you have to build your email lists in a safe and obvious way. That means your prospects need to know that they are opting into your lists. When you join the MOBE affiliate program and start using MOBE training tools, you will discover some of the most effective ways of building email lists.
Below are five of the things you can start with to develop and grow your emailing list.
Put Opportunity Everywhere
People will come to your pages from online searches, links, etc. And not all will go through every page in your website. You need to make it easy for people to opt-in to your emailing lists. If you don’t want to put your opt-in form in all the pages, you could just put in a small ad that offers a lead magnet and a link to the opt-in page to get the lead magnet.
Offer A Lead Magnet
People like free stuff. Especially useful free stuff. A lead magnet if an enticing offer exchanged for your prospects’ contact details. It could be an eBook, business evaluation tools, software, etc. Make sure it has value to your target market. Also make your lead magnet as non-intrusive as possible. People won’t mind giving their email addresses, but a mobile phone or a home address might be asking too much.
What blogs are your target traffic reading frequently? Find out those blogs and write an article for them. Write something that relates to what you are promoting. If for instance, you are promoting MOBE training tools and products, you could write an article on business training. Use keywords that relate to you, and ask the blog owners if you can put your link in the article.
Create A Product You Are Not Selling
Create a product that can sell for a low price point. Make it of really good quality, then give it to someone who is not a competitor but sells to your audience to use as their lead magnet. For example, if you are promoting MOBE training tools, you can make a webinar about creating lead magnets. Then give it to a business processes automation software vendor to offer as a lead magnet. The product should link back to you in some way. This way, you gain traffic from their website.